{"id":77498,"date":"2025-08-06T18:00:07","date_gmt":"2025-08-06T22:00:07","guid":{"rendered":"https:\/\/polarismusicprize.ca\/?p=77498"},"modified":"2025-08-13T12:41:52","modified_gmt":"2025-08-13T16:41:52","slug":"de-mystifying-polaris-presented-by-polaris-music-music-managers-forum-canada","status":"publish","type":"post","link":"https:\/\/polarismusicprize.ca\/fr\/blog\/de-mystifying-polaris-presented-by-polaris-music-music-managers-forum-canada\/","title":{"rendered":"De-Mystifying Polaris, Presented by Polaris Music & Music Managers Forum Canada"},"content":{"rendered":"

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Photo by Cindy Boyce<\/p><\/div>\n

Freen Salon, Requires Registration | Sep 8, 6-8 PM | Daniel’s Spectrum<\/a>, Toronto
\nAll Ages | Accessible Venue<\/b>
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In celebration of 20 years of Polaris Music Prize, we\u2019ve created the Polaris Festival presented by Sirius XM Canada. The Festival is happening throughout September with over 15 events like Salons, Concerts, Listening Sessions, and our Concert & Award Ceremony at Massey Hall. Browse Festival events here.<\/strong><\/a><\/p>\n

Register Free to Reserve Your Spot<\/strong><\/a><\/h2>\n

Co-presented by Polaris Music Prize and the Music Managers Forum Canada (MMF Canada), De-Mystifying Polaris is a Polaris Salon and panel discussion that uncovers the mysteries of Polaris, including topics like the new Polaris Song Prize, an exciting new initiative being announced at the 2025 Concert & Award Ceremony at Massey Hall, how Polaris jurors and grand jurors make their selections, and most importantly, how to get your art or artist in front of Polaris Jurors.<\/p>\n

Speakers include an introduction by MMFCanada Executive Director, Amie Therrien, host and MMF Canada Outreach Director, Gabrielle Rubaine, and speakers including Polaris\u2019 Communications Manager, Aaron Brophy, Artist Manager and CEO at MCMXVI, Carlos Pineda, and Polaris Juror and Music Supervisor at PIRATE SOUND, Danica Bansie.<\/p>\n

\"\"Gabrielle Rubaine Salon Host, MMF Canada Outreach Director<\/strong><\/p>\n

Gabrielle is an agent of change. As an artist who opened for acts like Mos Def & Snoop Dog, she still found support lacking for Black female hip-hop artists. This was a catalyst for embarking on a career path on the business side of the industry. She\u2019s taken on artist development roles, acted as Marketing Director of #BigTicket \u2013 a curated monthly showcasing hip-hop acts and worked at FACTOR in a variety of roles all focusing on outreach and diversity \u2013 implementing initiatives that continue to this day. She runs Rubaine Consulting, a strategic marketing and event production company, which founded INT\u2019L Women\u2019s Day Music Summit for creators in the hip-hop, R&B, reggae, and Indigenous music genres, providing a safe space, educational programming and showcasing opportunities for marginalized communities. Gab received the 2018 \u201cWomen in Media\u201d International Women\u2019s Achiever Award for curating the online radio show, \u201cQueens of the Game\u201d (2014-2017). Currently, she is Outreach Director for MMF Canada and co-founder of Financial Literacy & Entrepreneurial Society Hub.<\/p>\n

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Carlos Pineda, Panellist, Artist Manager and CEO at MCMXVI<\/b><\/p>\n

Carlos Pineda is a Latino-Canadian entrepreneur and seasoned executive in the music and entertainment industries. As Founder and CEO of MCMXVI Inc., Carlos leads a boutique management company that develops and manages artists, producers, songwriters and creative talent. He worked with Kardinal Offishall for a decade and currently manages acclaimed artists and producers including Haviah Mighty, John Fellner, KTOE, BEDRM, Baby Linda and Notifi. He was named a 2025 Billboard Canada \u201cManager to Watch\u201d and serves on the board of the Unison Fund. Carlos has helped shape the careers of both emerging and established talent across North America.<\/span><\/p>\n

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Danica Bansie, Panellist, Polaris Juror, and Music Supervisor at PIRATE SOUND<\/b><\/p>\n

Danica is a music supervisor at PIRATE SOUND, a full-service audio house based in Toronto. With over a decade of experience in the music industry, Danica is a former music photographer, writer, and marketer. With a foundation in media & communications, English literature, and film, Danica brings her love of culture and storytelling to all of the projects she works on, whether that be commercial, film or TV. Exceeding the scope of music supervision, Danica is passionate about the sweet spot where underground DIY music meets the music business at large. She aims to champion the indie and underrepresented musicians in any way she can. Danica is a proud juror for the Polaris Music Prize and a member of the Guild of Music Supervisors Canada.<\/span><\/p>\n

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Aaron Brophy, Panellist, Polaris Music Prize Communications Manager<\/b><\/p>\n

Aaron Brophy is the Communications Manager at the Polaris Music Prize, a position he has held since February 2012. In this role he\u2019s in frequent contact with artists, labels and various members of the music industry. He also manages the day-to-day activities of approximately 200 Polaris jurors from across Canada and was a member of the first-ever Polaris Grand Jury in 2006.\u00a0\u00a0Aaron is a media veteran who has previously worked for outlets such as Chart Magazine, AOL Spinner and George Stroumboulopoulos Tonight as well as having pieces appear in publications such as Maclean’s, CBC Music, Noisey, SOCAN Words & Music, and AUX TV.\u00a0 Aaron’s extensive experience in the music industry and journalism has made him a valuable asset to the Polaris Music Prize.<\/p>\n

Music Managers Forum Canada (MMFCanada)\u00a0<\/b><\/p>\n

Music Managers Forum Canada (MMFCanada) is a non-profit trade association and is one of many such associations around the world. We offer education, networking and advocacy on behalf of our members, their artists, and the wider Canadian music community. We aim to be the go-to source for Canadian artists and managers on issues related to music management in Canada and around the world. As the management sector\u2019s voice in the industry, the MMF Canada acts as advocates to various levels of the government on behalf of its members on key issues that affect managers and their artists. Our members come from across Canada and work in various genres at a range of levels, including self-managed artists, new managers and highly experienced managers representing some of the largest acts in Canada. We work collaboratively with strategic partners within the larger music community to offer workshops, webinars and other programming that allow our members to connect with each other while developing their management skills and industry knowledge.<\/span><\/p>\n

Polaris Music Prize<\/b><\/p>\n

Polaris Music Prize is a Canadian charitable arts organization celebrating 20 years of honouring music as art. From June to September 2025, the new Polaris Music Prize Festival brings concerts, salons, and listening sessions to Toronto and across Ontario \u2014 culminating in the Polaris Concert & Award Ceremony on September 16 at Massey Hall. Through its Album, Song, and Heritage Prizes, Polaris amplifies Canadian artists based on artistic merit \u2014 not genre, sales, or algorithmic popularity. With 700+ artists championed, over $1.4M in prize and artist fees awarded, and a jury of over 200 music critics and curators, Polaris protects space for boundary-pushing music and fosters a deeper national music culture. Learn more at polarismusicprize.ca.<\/span><\/p>\n

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De-mystifying Polaris is organized by Polaris Music Prize and Music Managers Forum, with support from the Financial Literacy & Entrepreneurial\u00a0 Society Hub (FLESH). The event is part of the Polaris Music Prize Festival presented by SiriusXM Canada<\/a>. CBC presents the 2025 Polaris Music Prize. This project is funded in part by FACTOR, the Government of Canada, and Canada\u2019s private radio broadcasters. It is supported by SiriusXM Canada, Ontario Creates, the Government of Ontario, the Ontario Cultural Attractions Fund, and the Slaight Family Foundation.<\/span><\/p>\n

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Sep 8, 6-8PM Salon | Daniels Spectrum |||| Co-presented by Polaris Music Prize and the Music Managers Forum Canada (MMFCanada), De-Mystifying Polaris is a Polaris Salon and panel discussion that uncovers the mysteries of Polaris, including topics like the new Polaris Song Prize, an exciting new initiative being announced at the 2025 Concert & Award Ceremony at Massey Hall, how Polaris jurors and grand jurors make their selections, and most importantly, how to get your art or artist in front of Polaris Jurors.<\/p>\n","protected":false},"author":628,"featured_media":77487,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1121,1,1119],"tags":[1120],"class_list":["post-77498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1121","category-polaris-blog","category-polaris-festival","tag-2025-festival"],"acf":[],"yoast_head":"De-Mystifying Polaris, Presented by Polaris Music & Music Managers Forum Canada - 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