Polaris Announces Partnership With TFO

Polaris Music Prize is happy to announce a partnership with TFO.

Melissa Hetu, from TFO’s BRBR will co-host a pre-Polaris Gala live stream that will air on AUX TV alongside last year’s host, Vish Khanna, and AUX’s Nicole Villeneuve and Sam Sutherland.

“We’re really proud that Polaris has chosen BRBR TFO as its partner in this the 2014 Polaris Music Prize. We see this partnership as a natural fit, given our own mandate and the passion that we and Polaris Music share for promoting musical talents,” said Laurent Guérin, Chief Content Officer, Groupe Média TFO.

TFO is a premium destination for children and audiences seeking educational and innovative content in French. Its content is consumed by anyone looking for French programming close to its home base in Ontario, in markets across Canada and the world through partnerships and digital platforms.